Consulting & Coaching
Industry: B2B Consulting & Coaching – Leadership & Performance Development
Country: United States
Challenge
The firm specialised in leadership coaching and organisational performance improvement, but struggled to connect with decision-makers open to investing in professional development. Many previous outreach efforts reached mid-level managers without the authority to initiate company-wide programs. They needed a targeted approach to secure conversations with executives who understood the ROI of leadership development.
Solution
We built a refined list of senior leaders in industries with high competition and active talent development initiatives. Email sequences positioned the firm as a strategic partner in improving leadership performance, retention, and organisational culture. Outreach was paced to maintain top-of-mind awareness, with messages tailored to industry-specific leadership challenges.
Results
Reply Rate: 4.1% – Strong for executive-level outreach.
Positive Reply Rate: 12.3% – A solid base of interest from qualified senior leaders.
Opportunities Created: 17, valued at $25,500 in pipeline.
Created a scalable outreach process for connecting with executives open to coaching and consulting engagements.
From cold emails to executive engagement, this campaign opened doors to high-value conversations with leaders ready to drive change.
Industry: B2B Consulting & Coaching – Business Strategy & Growth Advisory
Country: United Kingdom
Challenge
The consultancy was looking to secure new engagements with SMEs needing strategic growth support, but past outreach produced few meaningful conversations. Many responses came from businesses not in a position to invest in advisory services. They needed a targeted campaign that would connect them directly with decision-makers seeking external expertise to scale.
Solution
We developed a curated list of SMEs with indicators of growth readiness, such as recent funding, market expansion, or leadership changes. Email sequences were crafted to highlight the consultancy’s track record in driving revenue growth and operational efficiency. Sending was executed in two high-focus waves to maintain consistent engagement without overwhelming prospects.
Results
Reply Rate: 1.8% – Competitive for this niche B2B sector.
Positive Reply Rate: 22.2% – Over one in five replies from qualified prospects.
Opportunities Created: 10, valued at $15,000 in pipeline.
Established a refined outreach framework to connect with growth-ready SMEs.
From cold lists to strategic partnerships, this campaign created a clear path to high-value advisory opportunities.
Industry: B2B Consulting & Coaching – Professional Services
Country: Australia
Challenge
The firm needed a predictable way to generate new consulting engagements and coaching clients. Earlier outreach attempts struggled to gain traction, often resulting in low engagement and unqualified leads. Without a systematic approach, their pipeline lacked consistency and growth opportunities were limited.
Solution
We designed a structured outbound campaign aimed at businesses and leaders actively seeking external guidance. Outreach sequences highlighted the firm’s expertise in solving business challenges and driving measurable results. Engagement pacing and consistent follow-ups ensured interested prospects were converted into meaningful conversations.
Results
Reply Rate: 1.8% – Aligned with outbound performance benchmarks in the consulting sector.
Positive Reply Rate: 17.5% – Close to one in five replies showed genuine interest in coaching or consulting services.
Opportunities Created: 30, valued at $37,500 in the pipeline.
The campaign not only opened new doors but also provided the firm with a repeatable system for building consulting and coaching relationships.
Industry: B2B Consulting & Coaching – Executive Services
Country: Dubai, United Arab Emirates
Challenge
The firm wanted to expand its consulting and coaching services into the Dubai market but struggled to consistently connect with decision-makers. Earlier outreach attempts delivered limited engagement and failed to identify qualified prospects ready to invest in professional development. A more precise and repeatable approach was needed to convert outreach into revenue opportunities.
Solution
We launched a structured outbound campaign targeting executives and businesses showing signals of growth and transformation. Messaging emphasised the firm’s ability to deliver measurable business outcomes and tailored coaching support. Outreach cadence was carefully managed, ensuring steady visibility and timely follow-ups that nurtured initial interest into qualified conversations.
Results
Reply Rate: 1.7% – Within benchmarks for outbound campaigns in professional services.
Positive Reply Rate: 17.9% – Nearly one in five replies came from qualified leads with real demand.
Opportunities Created: 33, valued at $42,500 in pipeline.
The campaign generated a consistent pipeline while positioning the firm as a trusted partner for businesses in Dubai seeking external guidance.
Industry: B2B Consulting & Coaching – Mergers & Acquisitions
Country: United Kingdom
Challenge
The firm wanted to engage business owners and executives exploring mergers and acquisitions but faced difficulties reaching qualified decision-makers. Previous outreach often stalled with companies not ready to transact or lacking the right deal size. They needed a repeatable way to connect with leaders actively pursuing M&A opportunities and willing to invest in expert advisory support.
Solution
We developed a focused outreach system targeting companies showing signals of growth, acquisition activity, or strategic change. Messaging positioned the firm as a trusted partner for navigating complex M&A transactions, with emphasis on delivering measurable outcomes and risk reduction. Campaign pacing and layered follow-ups ensured consistent engagement and moved interested prospects into the pipeline.
Results
Reply Rate: 2.9% – Strong for high-value consulting outreach.
Positive Reply Rate: 22.3% – Over one in five replies came from executives with active M&A interest.
Opportunities Created: 138, valued at $56,000 in the pipeline.
This campaign not only filled the pipeline with qualified M&A opportunities but also provided the firm with a scalable system for targeting deal-ready businesses.
Industry: B2B Consulting & Coaching – Business Exit Strategy
Country: United States
Challenge
The firm wanted to reach business owners preparing for succession, retirement, or the sale of their company. Previous outreach campaigns often connected with prospects who weren’t ready to exit or lacked a clear timeline, making it difficult to build a reliable pipeline. They needed a structured system to identify and engage owners actively planning their exit strategies.
Solution
We implemented an outbound campaign focused on mid-market businesses showing signs of succession planning or ownership transition. Messaging positioned the firm as a trusted advisor for maximising company value and ensuring a smooth exit process. Outreach was carefully paced, with follow-ups designed to convert initial interest into qualified opportunities.
Results
Reply Rate: 1.4% – Within benchmarks for highly targeted executive-level outreach.
Positive Reply Rate: 16.8% – Nearly one in six replies came from owners actively considering exit options.
Opportunities Created: 21, valued at $27,500 in the pipeline.
This campaign helped establish a reliable entry point into conversations with business owners planning their exit, creating a repeatable model for future growth.
Industry: B2B Consulting & Coaching – Product Growth & Logistics
Country: Singapore
Challenge
The company sought to expand its client base across the Singapore market, targeting businesses needing support with scaling product distribution and logistics. Previous outreach efforts struggled to surface decision-makers with active projects, leading to inconsistent results and a weak pipeline. They needed a repeatable strategy to connect with firms actively investing in growth and operational efficiency.
Solution
We executed an outbound campaign focused on businesses showing expansion signals, such as new product launches and regional distribution initiatives. Messaging positioned the firm as a strategic partner for solving supply chain and logistics challenges while enabling faster market entry. Outreach cadence and structured follow-ups kept engagement consistent, converting warm responses into qualified opportunities.
Results
Reply Rate: 1.6% – Typical for large-scale outbound in operations and logistics sectors.
Positive Reply Rate: 22.5% – More than one in five replies were from businesses with active growth or logistics needs.
Opportunities Created: 34, valued at $42,500 in pipeline.
This campaign unlocked a steady flow of conversations with high-value prospects in the logistics and product growth space, building momentum for long-term client acquisition.